Desc: Don't Call It Love: Directed by William C. de Mille. With Agnes Ayres, Jack Holt, Nita Naldi, Theodore Kosloff. Prima donna Rita Coventry charms Richard Parrish from his fiancée, Alice Meldrum. Tiring of Parrish, Miss Coventry casts him aside and begins a flirtation with Patrick Delaney, a piano tuner of some musical talent. Parrish attempts to return to Alice, who, on the advice of a girl friend, rebuffs him; later she agrees to become his wife.